Education Needed
Most people in this field have a Bachelor´s Degree in Business or Marketing. Some companies may look for a Masters Degree in one of those fields, and a Masters is often what they look for. You must have taken finance, management, business mathematics, and advertising principles classes, along with a few others to be considered for this career.
Useful Skills/Experience
You must have great social and communication skills. This career involves a lot of contact with people. You also should be able to sell something, and use a computer for marketing and analysis purposes.